The term media, which is the plural of medium, refers to the means by which we disseminate news, music, movies, education, advertising messages and other information. Includes portable newspapers and magazines as well as the Internet, television, radio, billboards, telephone, internet, fax and advertising boards.
It describes the different ways in which we communicate in society. Because it refers to all forms of communication, everything from phone calls to evening news on television can be called media.
When we talk about achieving the greatest number of people we say the media. Local media refers to, for example, your local newspaper, or local / regional / radio stations.
Media We used to get all our news and entertainment through TV, radio, newspapers and magazines. Today the internet is slowly taking over. Print newspapers are struggling as hundreds of millions of people each year switch to online media.
Different types of media
Media can be divided into two main categories: streaming and printing. The internet has also emerged as a major player, as a rapidly growing number of people around the world have access to their stories, movies, etc. online.
What is media covers all kinds of publications, including newspapers, journals, magazines, books and reports. It is a very old genre, and despite the suffering since the advent of the internet, it is still used by a large number of people.
Broadcast Media refers to radio and TV, which came to the scene in the early and mid-20th centuries respectively. Many people still find their stories on TV and radio programs – however, experts predict that it will not be long before Internet sources take over.
Over the past two decades, cable issues have grown in importance.
The Internet – especially websites and blogs – is rapidly emerging as a viable and powerful social networking site as more and more people search for news, entertainment and educational materials online. The term ‘potential,’ in business, means the ability to generate profits for many years.
Almost every part of the Internet has become a means of communication – most free email services have small boxes that display ads and other messages.
The internet as we know it today did not start until the 1990s. In 1995, only 1% of the world’s population were online, compared with more than 49% today. The idea of the Internet began in the 1960s in the USA during the Cold War, when soldiers and scientists were concerned about arrow attacks, which could undermine the telephone system.
Stephen Hawking, a physicist, cosmologist, author and Research Director at the Center for Earth Sciences at the University of Cambridge, once said: “
What is a social media platform?
A social network is a collection of online channels where communities communicate, share content and collaborate.
Websites and applications dedicated to social networking, microblogging, forums, social bookmarking, wiki and social editing are examples of other types of social media.
The most popular social media companies are Facebook, Twitter, Google+ and Instagram.
Internet Growth 21 years ago, very few people around the world knew what the Internet was all about. Today it has become a part of our lives. It is set to be the number 1 international communication channel. (Data source: internetworldstats.com)
The media is ‘is’ or ‘is it’?
If the media is a mass media, then one would think it should be grammatically plural – the next verb should be plural, right?
However, in many texts it is used as a singular noun, and is translated as a collective noun, similar to other collective nouns such as ‘team’ or ‘group’. Therefore, writing ‘media’ is widely accepted today. Some people may insist that it is wrong, but it is still acceptable – languages are constantly changing.
It all started thousands of years ago.
Human communication through designed channels – not verbally or by touch – dates back tens of thousands of years ago when our ancient ancestors painted the walls of caves.
The paintings in the Lascaux caves in southwestern France, estimated to be more than 17,000 years old, are less effective media expressions than our current TV and magazine programs.
Persian Empire – c. 550–330 BC – played a major role in the history of human communication through designed channels. The Persian emperor Cyrus the Great (c. 550 BC) developed the first real postal system. It was an effective tool for collecting intelligence, called Angariae, a term that later referred to the tax system.
Thomas Carlyle (1795-1881), a Scottish philosopher, novelist, journalist, historian, and educator, argued that in the 1830’s, the printing press created the modern world by destroying feudalism. Many historians say that the advent of the printing press was the birth of what we know today as the media.
The term media in its current use of social media was first used by Marshall McLuhan (1911-1980), a Canadian professor, philosopher, and sociologist who stated: “The media are not toys; they should not be in the hands of Mama Goose and the management of Peter Pan. They can only be entrusted to new artists, because they are a form of art. ”
In the mid-1960’s, the term became widespread in the United States, Canada, and the United States.